INTRODUCTION TO SOCIAL MEDIA ANALYTICS
“It’s not about the numbers, it’s about the story behind them” – Cory Hartlen (from Radian6)
- DigitalVarsity provides a unique social media analytics online course that is easy, flexible and a self-paced learning system.
- Find affordable, practical and versatile social analytics training programs that are in sync with the latest trends and practices of the analytical age.
- Our online training program is designed for on-the-go marketers and aspiring entrepreneurs with an interest in social network analytics, either as a career or as an essential skill for their own personal & professional growth.
SOCIAL MEDIA ANALYTICS AS A CAREER OPTION
- Social Media enthusiasts will get hands-on experience to draw out proper analysis based on social trends.
- Responsible for developing an organization’s social media strategy, planning and executing initiatives.
- Oversee social content, including websites, blogs and social media networks.
- Carve your own niche in the field by focusing on different social analytics tools.
- Our social analytics experts will focus on specific skills that a social media analyst should possess.
- Provide basic knowledge of monitoring platforms such as Brandwatch, Sysomos or Crimson Hexagon. Other analytics platforms such as SocialBakers, SimplyMeasured, Google Analytics among others.
- Work with multiple data sources including web analytics, media statistics and social networking data among other skills required for your career advancement.
- Develop your skills in a custom-built online learning environment that exposes you to numerous real-life situations which build in complexity over time, challenging you to think critically about how to apply your knowledge and skills.
- Our experts will assist you nurture your personal online presence that enables you to create a vastly diverse, evolving, and promising career path in social media analytics.
- Offer insightful feedback on your work, and provide answers to all your social network analytics questions.
OUR SOCIAL MEDIA ANALYTICS ONLINE COURSE IN A NUTSHELL
- Highly practical distance learning course designed to equip you with skills in social media metrics, building loyalty through social engagement, channel analysis, social media brand monitoring, social media measurement and tracking.
- Handle social analytics tools like moz analytics, hootsuite, local response, brandwatch among many others.
- Work with various social media sources, such as Facebook, Twitter, YouTube, Tumblr, Instagram, Pinterest, blogs, mainstream news, forums and more.
- Understand concept of social content, social network modelling and social dynamics.
- Concepts based on Tagging, Indexing, ranking, retrieval, semantic annotation, object and event recognition.
ENROL TODAY FOR A REWARDING FUTURE
- Our social network analytics training program will help you understand what to measure and how to measure.
- Effectively solving customer problems and issues in a public forum.
- Analyse the social media data to optimize your social presence and social media marketing campaigns.
- Understand importance of utilizing social media tools and services for content creation and management.